Browse Books: Business & Economics / Marketing / Research

The Trend Management Toolkit: A Practical Guide to the Future By A. Kjaer Cover Image
$59.99
9781349475193
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Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies By Philipp Klaus Cover Image
$54.99
9781349477340
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Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy) By S. Finlay Cover Image
$59.99
9781349478682
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Why People (Don't) Buy: The Go and Stop Signals By Amitav Chakravarti, Manoj Thomas Cover Image
$44.99
9781349499878
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Inspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior By Michael E. Smith Cover Image
$134.00
9781398601024
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers By M. Ingwer Cover Image
$79.99
9780230340275
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Unveiling Fashion: Business, Culture, and Identity in the Most Glamorous Industry (INSEAD Business Press) By F. Godart Cover Image
$49.99
9780230358355
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Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business By D. Stroud, K. Walker Cover Image
$69.99
9780230378193
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Building Brand Authenticity: 7 Habits of Iconic Brands By M. Beverland Cover Image
$159.99
9780230580312
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Customer Insight Strategies: How to Understand Your Audience and Create Remarkable Marketing By Christine Bailey Cover Image
$113.00
9781789662528
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Luxury Selling: Lessons from the World of Luxury in Selling High Quality Goods and Services to High Value Clients By Francis Srun Cover Image
$54.99
9783319455242
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A Brain for Business - A Brain for Life: How Insights from Behavioural and Brain Science Can Change Business and Business Practice for the Better (Neuroscience of Business) By Shane O'Mara Cover Image
$49.99
9783319491530
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