Browse Books: Business & Economics / Marketing / Research

E-Marketing in Developed and Developing Countries: Emerging Practices By Hatem El-Gohary (Editor), Riyad Eid (Editor) Cover Image
By Hatem El-Gohary (Editor), Riyad Eid (Editor)
$185.00
9781466639546
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Cases on Consumer-Centric Marketing Management (Advances in Marketing) By VIMI Jham (Editor), Sandeep Puri (Editor) Cover Image
By VIMI Jham (Editor), Sandeep Puri (Editor)
$175.00
9781466643574
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Harnessing the Power of Social Media and Web Analytics By Anteneh Ayanso (Editor), Kaveepan Lertwachara (Editor) Cover Image
$215.00
9781466651944
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices By Hans-Ruediger Kaufmann (Editor), Mohammad Fateh Ali Khan Panni (Editor) Cover Image
$365.00
9781466658806
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Market Research Methodologies: Multi-Method and Qualitative Approaches By Amandeep Takhar-Lail (Editor), Ali Ghorbani (Editor) Cover Image
$215.00
9781466663718
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Handbook of Research on Managing and Influencing Consumer Behavior By Hans-Ruediger Kaufmann (Editor) Cover Image
$355.00
9781466665477
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Understanding Consumer Behavior and Consumption Experience By Rajagopal, Raquel Castaño Cover Image
$185.00
9781466675186
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement By Norazah Mohd Suki (Editor) Cover Image
$230.00
9781522507468
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior By Hans Ruediger Kaufmann (Editor), Mohammad Fateh Ali Khan Panni (Editor) Cover Image
$205.00
9781522521396
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Global Observations of the Influence of Culture on Consumer Buying Behavior By Sarmistha Sarma (Editor) Cover Image
$225.00
9781522527275
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Supporting Innovation Through National R&D Programs: Emerging Research and Opportunities By Amiram Porath Cover Image
$145.00
9781522536529
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)
Neuromarketing and Big Data Analytics for Strategic Consumer Engagement: Emerging Research and Opportunities By Joana Coutinho de Sousa Cover Image
$165.00
9781522548348
Not On Our Shelves—Ships in 1-5 Days
(This book cannot be returned.)

Pages